Closed transaction · October 2015
RSVP Dallas/Fort Worth
MDR & Associates took RSVP Dallas/Fort Worth, a magazine delivered to the top 5% of earners in its market, through to closing in October 2015.
The transaction
- ClosedOctober 2015
- SectorBusiness & consumer services
- LocationDallas, Texas
- BuyerPrivate investor
- Engagement to closing120 days
- Represented byMDR & Associates
The sale
How it ran
RSVP is a direct-mail advertising franchise established in 1985, one of the largest in the country: four-color picture postcards that advertise upscale local businesses to the wealthiest households in a market.
We sold the Dallas/Fort Worth franchise to a local high-net-worth investor with plans to grow it.
Own a service business?
Find out what a buyer would pay for it today. A confidential opinion of value from the firm that sold RSVP Dallas/Fort Worth — free, with no obligation, answered the same business day.
Get a free valuation snapshotWhat decided the price
What buyers look at in a service business
Recurring and contracted revenue
The strongest single driver. Revenue under contract, on a schedule, or under a maintenance agreement is worth a multiple of the same revenue sold ad hoc.
Owner dependence
If customers buy because of you, the buyer is not buying a business. Reducing this is the highest-return work available before a sale.
Customer retention and length
Churn and average tenure tell a buyer what they are really acquiring. Have the numbers ready before they ask.
The full list, and who the buyers are: Selling a service business in Texas.
Your company
Talk to the firm that sold RSVP Dallas/Fort Worth
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- A value range and what is driving it
- An honest answer about whether now is the time to sell
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